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About Point of Purchase Magazine

India's only specialized monthly magazine on Point of Purchase Shopper Marketing, was launched in 2000 to add value to the shopper marketing Industry by providing news and information on shopper marketing, retail promotions review of POP Products, Consumer insights and information on service providers, This magazine is read by a majority of POP marketing agencies, brand marketers and service providers in the Industry.

Point of Purchase (pop june 2018)

5 Years / 60 Issues - Print Edition Rs.6000 Rs.3600

Discount is Rs.2400 You save 40%

3 Years / 36 Issues - Print Edition Rs.3600 Rs.2700

Discount is Rs.900 You save 25%

1 Year / 12 Issues - Print Edition Rs.1200 Rs.1000

Discount is Rs.200 You save 17%

International / 12 Issues - Print Edition $190
1 Year / 12 Issues - Digital Edition Rs.400
Single Copy / 1 Issue - Digital Edition Rs.40

This Issue

Focus - Influencer Marketing

Power Of Influencer 

In-Store Activation

Sunkist Beats The Heat This Summer

At Big Bazaar Stores

POP Parade

International POP

Experiental Marketing

Red Bull Crafts Racy Experience At Raasta Café

GT Focus

Manpasand Beverages:  Eyeing Bigger Retail Share In Gt!

Brand Talk

Tata Cha: Embracing The Warmth Of Chai

Bagrry’s – Packing A Healthy Punch

Aisen – Charting Retail Strategy For Untapped Markets

Focus-POP Connect

ViewCart By Enkon On A Growth Trajectory!

Focus-POP Producers

Sriyug: Providing Diverse POP Solutions 

Display & Graphics: From Design To Delivery

Retail Talk

Yeh Hai Aap Ki Dukaan To Add 50 Stores To Their Retail Network

Column - Shopper Marketing

Building A Shopper Marketing Discipline