India's only specialized monthly magazine on Point of Purchase Shopper Marketing, was launched in 2000 to add value to the shopper marketing Industry by providing news and information on shopper marketing, retail promotions review of POP Products, Consumer insights and information on service providers, This magazine is read by a majority of POP marketing agencies, brand marketers and service providers in the Industry.
Shop In Shop
Bosch Home Appliances Engages Consumers With Interactive SIS
Mattel’s Marketing Roar
Wingreens – Winning The Visibility Game
Betting Big On Breakfast Cereals
Kirana11: Unravelling The Potential Of Indian Grocery Biz
Acumen – Upbeat With Latest Trends
Food For Taste, Health & Soul!
Column - Shopper Marketing
Achieving Highest Standards Of Execution