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About Point of Purchase Magazine

India's only specialized monthly magazine on Point of Purchase Shopper Marketing, was launched in 2000 to add value to the shopper marketing Industry by providing news and information on shopper marketing, retail promotions review of POP Products, Consumer insights and information on service providers, This magazine is read by a majority of POP marketing agencies, brand marketers and service providers in the Industry.

Point of Purchase (March 2020)

5 Years / 60 Issues - Print Edition Rs.6000 Rs.3600

Discount is Rs.2400 You save 40%

3 Years / 36 Issues - Print Edition Rs.3600 Rs.2700

Discount is Rs.900 You save 25%

1 Year / 12 Issues - Print Edition Rs.1200
International / 12 Issues - Print Edition $190
1 Year / 12 Issues - Digital Edition Rs.400
Single Copy / 1 Issue - Digital Edition Rs.40

This Issue

Market Updates

International  Updates

Responsible Retailing-Cover Story

iD Fresh cracks a tough nut: Plastic free packaging

Responsible Retailing

‘We believe in creating a brand way of life’

Brand Talk

Ravi Ramchandran Director – Sales, Nestlé India

Industry Talk

Santosh NairAssociate Director –Business Strategy, DCC Print Vision

Industry Talk

‘A POP display must deliver consistently,looking good is not enough’

In Focus

India @ Euroshop 2020 :A snapshot

Retail Talk

Ameesha Prabhu, Trust for Retailers & Retail Associates of India (TRRAIN)

Retail Talk

Ameesha Prabhu, Trust for Retailers & Retail Associates of India (TRRAIN)

Retail Talk

Sameer Ranjan Jaiswa, FAE Bikes

Retail Talk

Nandish Patel , Little Caesars Pizza

Start-up Space

Siddharth Jain, Founder & MD, BrewHouse

Tech Talk

Vishnuu Gullipalli, Retail Insights

’Manishi Sanwal, VoiceBack Technologies

Regional Retail

Nishanth Chandran, TenderCuts