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| “Asia Pacific Out-of-Home Media Convention scheduled for November’ 2009” |
| 22nd June 2009 |
The Out-of-Home industry is all set to have its largest ever event in Asia, with Asia Pacific OOH Media Convention happening on 5th and 6th of November’ 2009 at Macau Tower.
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| 4027 BEST buses to go wireless as EQUIFONE gets the exclusive Ad-rights for 5 years |
| 2nd June 2009, Mumbai |
In the recent development, the BEST officials have granted a 5 years plus exclusive advertising rights to Equifone-( The company which is financially backed by serial entrepreneurs based in US and Europe.) who will soon be turning the buses into a blue tooth zone.
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| Tata Teleservices appoints MOMS – a Madison Unit as new OOH Agency |
| 25thMay 2009, New Delhi |
Tata Teleservices Limited, India’s fastest growing pan India telecom service provider today announced that it has appointed MOMS Outdoor Media Solutions (MOMS) an independent Unit of Madison World as their new OOH agency.
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Hype picks up majority stake in Pune based Asawari Publicity
Partners for advertising on BRT bus shelters |
| 26thMarch2009, Mumbai |
OOH media company Hype Integracomm Pvt. Ltd. has picked up a majority stake in the Pune based Asawari Publicity, enabling the company to expand its presence in Pune.
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Bank of Baroda invites agencies for an OOH media plan in Bihar, Orissa and Jharkhand
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| 23rd March2009,Mumbai |
Bank of Baroda, Zonal Office, Patna invites quotations on two bid system basis from advertising agencies for preparing a panel of vendors for an OOH media plan that covers the three states, namely, Bihar, Orissa and Jharkahand for the period 2009-2010. s stops that fall under the vicinity of the DTC land.
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Indus League to launch Daniel Hechter in India Agencies
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18th June 2009, Agencies,
Indus League Clothing, a Future Group company, recently signed a licensing agreement with French brand Daniel Hechter to launch its menswear line in India.
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Vision Express steps into Chennai
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2nd June 2009,Chennai, PTI
Vision Express, a joint venture between Reliance Retail and Netherland-based optical retail company Pearle Europe Group, inaugurated their first optical store in Chennai on Tuesday.
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Bharti Wal-Mart's first store to open next week
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20th May 2009, New Delhi, PTI
Bharti Wal-Mart, the joint venture between Bharti Enterprises and the US-based Wal-Mart Stores Inc, will open its first cash-and-carry store in India at Amritsar next week.
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GSK to have special in-store marketing campaign for health drinks
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18th May 2009, New Delhi, PTI
GlaxoSmithKline Consumer Healthcare (GSKCH) is planning to undertake a special campaign this summer to drive growth in the health food drinks category, consisting of the 'Boost' and 'Chocolate Horlicks' brands.
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Gold Souk Grande to enter Kochi by August
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13th May 2009, New Delhi, PTI
Aerens Gold Souk Group is set to launch its large format mall, Gold Souk Grande, in Kochi by August. Spread across five lakh sq ft at Vyttila, the Gold Souk Grande will bring over 200 regional, national and international brands under one roof.
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